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VP of Sales - Automotive

companyiHeart Media
locationNashville, TN, USA
PublishedPublished: 4/10/2024
Full Time


Current employees and contingent workers click here to apply and search by the Job Posting Title.

The audio revolution is here - and iHeart is leading it! iHeartMedia, the number one audio company in America, reaches 90% of Americans every month -- a monthly audience that's twice the size of any other audio company - almost three times the size of the largest TV network - and almost 4 times the size of the largest ad-supported music streaming service. And we were just recognized as one of the Top Media Sales Organizations by The Myers Report!

In fact, iHeart has: More #1 rated markets than the next two largest radio companies combined;

  • We're the largest podcast publisher, with more monthly downloads than the second- and third-largest podcast publishers combined. Podcasting, the fastest-growing new media, today has more monthly users than streaming music services or Netflix;
  • iHeart is the home of many of the country's most popular and trusted on-air personalities and podcast influencers, who build important connections with hundreds of communities across America;
  • We create and produce some of the most popular and well-known branded live music events in America, including the iHeartRadio Music Festival, the iHeartRadio Music Awards, the iHeartCountry Festival, iHeartRadio Fiesta Latina and the iHeartRadio Jingle Ball Tour;
  • iHeartRadio is the #1 streaming radio digital service in America;
  • Our social media footprint is 7 times larger than the next largest audio service; and
  • We have the only complete audio ad technology stack in the industry for all forms of audio, from on demand to broadcast radio, digital streaming radio and podcasting, which bring data, targeting and attribution to all forms of audio at an unparalleled scale. As a result, we're able to combine our strong leadership position in audience reach, usage and ad tech with powerful tools and insights for our sales organizations to help them build success for their clients at a more efficient cost than any other option.

Because we reach almost every community in America, we're committed to providing a range of programming that reflects the diversity of the many communities we serve - and our company reflects that same kind of diversity. Our company values stress collaboration, curiosity, welcoming dissent, accepting mistakes in the pursuit of new ideas, and respect for everyone.

Only one company in America has the #1 position in everything audio: iHeartMedia!

If you're excited about this role but don't feel your experience aligns perfectly with the job description, we encourage you to apply anyway. At iHeartMedia we are dedicated to building a diverse, inclusive, and authentic workplace and are looking for teammates passionate about what we do!

What We Need:
The audio revolution is here!

Podcasting is the fastest-growing medium ever. Radio has a bigger reach than TV. Digital audio has been growing for over a decade. Podcasters and radio hosts are the new influencers with massive engaged super fan armies. New digital audio data, insights, and analytics tools are making it easier than ever to plan buy, and grow with audio. And with that, consumers are now spending 31% of their time with Audio. Only one company has the #1 position in everything Audio. iHeartMedia.

Do you want to join the biggest and fastest-growing audio company and be part of building an entirely new practice to capture this momentum and develop a first-of-its-kind audio solutions team dedicated to helping the automotive industry get results with audio? If you are ridiculously passionate about getting results, if you believe the old marketing playbook is ready to be rewritten and you want to be the one developing the newest approaches to driving impact with Automotive clients and agencies - then this job is for you.

We are seeking a VP of Sales to join our iHeartMedia Automotive team who loves to sell, loves to build, and loves to win. The ideal candidate will have experience in the Automotive category, and understand the landscape, the language, and the nuance of advertising at the Tier 1 level. This Sales role requires a creative thinker with the ability to look across iHeartMedia's platforms to recommend the most powerful solutions. You thrive on innovation and building what's next and are driven by a relentless pursuit of results for your clients, your team, and yourself. You will get to collaborate with experts in marketing, programming, research, data, analytics, podcasting, music, and artist relations as you build new approaches to driving impact. This is not a get-proposal/send-proposal role! Your core KPI is finding big revenue opportunities within auto organizations, developing meaningful partnerships and solutions, creating solid and trusted relationships with client and agency teams, and growing/retaining revenue against your client base.

What You'll Do:

Responsibilities include:

  • Develop and own Client and Agency relationships with the goal of driving revenue across the iHeart enterprise against your book of business. Opportunity to develop those identified as emerging accounts as well.
  • Evangelize audio within the category with Client and Agency partners and work with iHeart Sales and Marketing leadership to optimize our approach based on marketplace feedback and your perspective.
  • Collaborate with Marketing, Research and Planning teams in the development of proposals and bespoke programs.
  • Maintain close, collaborative relationship with iHeart Client Partnerships/Account Management teams assigned to your programs, maintaining contact and oversight throughout execution and optimization.
  • Coordinate with iHeartMedia divisional Sales contacts as needed in shaping, revising and sell-through of proposals.
  • Formulation and maintenance of Client Account Strategy Plans aimed at growing revenue specific on your accounts; maintain tracking via Salesforce.
  • Be the voice of iHeartMedia category expertise at key client events and industry engagements

Personal Characteristics:

  • Live and breathe the automotive category with a true passion for discovering innovative solutions in auto Highly motivated to achieve results and contribute to a team's growth and collective mission
  • No ego; high level of humility and sense of self
  • Deeply curious and always seeking to learn more
  • Passion for building relationships
  • Ability to be scrappy and isn't afraid to roll sleeves up
  • Comfort navigating the "grey areas" of an evolving auto and audio landscape
  • Operates with honesty and sound judgment
  • Relates well to all levels of an organization
  • High level of agility; comfort with ambiguity and constant change

What You'll Need:

  • 10+ years in media/advertising/sales, 5 - 7+ years of experience working in the automotive space, leading and designing strategy, and driving measurable results with Client and Agency partners across all levels.
  • Experience in presenting strategic marketing plans and programs to high-level executives. Experience in working through automotive timelines, creative, and messaging across auto tiers, auto-targeting platforms, and general nuances of the category.
  • Ability to interpret and action marketing analytics and insights
  • Experience working with remote Sales leadership
  • Self-starter who has demonstrated success in managing a book of business
  • Strong analytical skills with a strong foundation of data and communicating the benefits of marketing opportunities to brands
  • Creative problem solver who is highly adaptable to change
  • Deep collaborator who has expertly navigated matrixed organizations, demonstrating their ability to influence others and build trust

What You'll Bring:

  • Respect for others and a strong belief that others should do this in return
  • Specialized knowledge of the media industry and related sales processes
  • Ability to apply expertise in a complex sales environment to service large and/or national accounts
  • Experience to anticipate customer needs based on advanced business knowledge and in depth understanding of customer's strategy
  • Ease counseling and negotiating with senior executives
  • Desire to stay abreast of emerging market trends and customer needs to expand relationships and trust
  • Ability to guide others to solve complex problems using sophisticated analytical thought to identify innovating sales solutions
  • Team leadership experience and/or a desire to act as a role model or mentor to develop others


Salary to be determined by multiple factors including but not limited to relevant experience, knowledge, skills, other job-related qualifications, and alignment with market data.

$132,000 - $165,000

Nashville, TN; 1200 Broadway, 6th Floor, 37203

Position Type:

Time Type:
Full time

Pay Type:


iHeartMedia's benefits offering is flexible and offers a variety of choices to meet the diverse needs of our changing workforce, including the following:

  • Employer sponsored medical, dental and vision with a variety of coverage options
  • Company provided and supplemental life insurance
  • Paid vacation and sick time
  • Paid company holidays, including a floating holiday that enable our employees to celebrate the holiday of their choosing
  • A Spirit day to encourage and allow our employees to more easily volunteer in their community
  • A 401K plan
  • Employee Assistance Program (EAP) at no cost - services include telephonic counseling sessions, consultation on legal and financial matters, emotional well-being, family and caregiving
  • A range of additional voluntary programs, such as spending accounts, student loan refinancing, accident insurance and more!

We are accepting applications for this role on an ongoing basis.

The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status.

Non-Compete will be required for certain positions and as allowed by law.

Our organization participates in E-Verify. Click here to learn about E-Verify.

Required skills

  • Sales - General
  • Live Broadcast
  • Strategic Marketing
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