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Manager, Digital Media Strategy & Planning

companyiHeart Media
locationNashville, TN, USA
PublishedPublished: 4/3/2024
Full Time

iHeartMedia

Current employees and contingent workers click here to apply and search by the Job Posting Title.

The audio revolution is here - and iHeart is leading it! iHeartMedia, the number one audio company in America, reaches 90% of Americans every month -- a monthly audience that's twice the size of any other audio company - almost three times the size of the largest TV network - and almost 4 times the size of the largest ad-supported music streaming service. And we were just recognized as one of the Top Media Sales Organizations by The Myers Report!

In fact, iHeart has: More #1 rated markets than the next two largest radio companies combined;

  • We're the largest podcast publisher, with more monthly downloads than the second- and third-largest podcast publishers combined. Podcasting, the fastest-growing new media, today has more monthly users than streaming music services or Netflix;
  • iHeart is the home of many of the country's most popular and trusted on-air personalities and podcast influencers, who build important connections with hundreds of communities across America;
  • We create and produce some of the most popular and well-known branded live music events in America, including the iHeartRadio Music Festival, the iHeartRadio Music Awards, the iHeartCountry Festival, iHeartRadio Fiesta Latina and the iHeartRadio Jingle Ball Tour;
  • iHeartRadio is the #1 streaming radio digital service in America;
  • Our social media footprint is 7 times larger than the next largest audio service; and
  • We have the only complete audio ad technology stack in the industry for all forms of audio, from on demand to broadcast radio, digital streaming radio and podcasting, which bring data, targeting and attribution to all forms of audio at an unparalleled scale. As a result, we're able to combine our strong leadership position in audience reach, usage and ad tech with powerful tools and insights for our sales organizations to help them build success for their clients at a more efficient cost than any other option.

Because we reach almost every community in America, we're committed to providing a range of programming that reflects the diversity of the many communities we serve - and our company reflects that same kind of diversity. Our company values stress collaboration, curiosity, welcoming dissent, accepting mistakes in the pursuit of new ideas, and respect for everyone.

Only one company in America has the #1 position in everything audio: iHeartMedia!

If you're excited about this role but don't feel your experience aligns perfectly with the job description, we encourage you to apply anyway. At iHeartMedia we are dedicated to building a diverse, inclusive, and authentic workplace and are looking for teammates passionate about what we do!

What We Need:
The Manager, Digital Media Strategy & Planning will work closely with key players across Podcasting, Digital sales and Media Strategy & Planning to develop iHeartMedia's media strategy, industry thought leadership, and product marketing for iHeartMedia's Podcast and Digital opportunities - all with the goal of positioning iHeartMedia as the leading player in the podcast space.

What You'll Do:

The ideal candidate role will have a strong understanding of the digital landscape including fast growing platforms like social, emerging platforms (ie connected devices, OTT) and podcasting. We're looking for a digital expert that can craft compelling stories for clients as well as determine effective media strategies. They will be self-starters with polished written and oral communication skills to effectively communicate their ideas coupled and analytical skills to accuratly translate those ideas into media plans. Collaboration is key as they will be working with Go to Market, Sales, Packaging, Research, Creative Services and Product Teams.

Responsibilities:

  • Lead the development of digital ideation in internal brainstorms acting as an expert and a go-to resource for digital recommendations
  • Create and develop pitch decks, media plans, and all supporting materials needed to respond to RFPs
  • Maintain RFP response across key account list to provide smart and strategic media recommendations to priority advertisers
  • Collaborate with cross function teams to create digital solutions that compliment 360 programs including broadcast and events
  • Use post-sale data to better inform our pre-sale efforts

What You'll Need:

Experience/Qualifications:

  • 1- 2 years experience working within a digital planning, digital marketing function, or media agency.
  • Marketing experience in a digital environment is a plus
  • Proven ability to effectively and efficiently tell marketing stories
  • Expert at PowerPoint and Excel
  • Self-motivating work ethic with the ability to multi-task and time manage effectively
  • Creative problem solver that can quickly pinpoint client needs

What You'll Bring:

  • Respect for others and a strong belief that others should do this in return
  • Full proficiency and understanding of job function
  • Ability to work independently with minimal guidance
  • In-depth knowledge of key business drivers and how this impacts your team
  • Experience in team and project management for mid-sized projects
  • Ability to recognize and mitigate risk
  • Confidence to solve complex problems using multiple sources of information
  • Growth mindset and desire for continued knowledge sharing and learning
  • Understanding of impact of your own decisions
  • Ability to identify new opportunities for continued improvement across business
  • Comfort acting as a trusted advisor for colleagues with less experience
  • Ability to manage complex and confidential information and to influence others to build consensus across all levels

Compensation:

Salary to be determined by multiple factors including but not limited to relevant experience, knowledge, skills, other job-related qualifications, and alignment with market data.

$56,000 - $70,000

Location:
Nashville, TN: 55 Music Square West, Floors 1 and 2, 37203

Position Type:
Regular

Time Type:
Full time

Pay Type:
Salaried

Benefits:

iHeartMedia's benefits offering is flexible and offers a variety of choices to meet the diverse needs of our changing workforce, including the following:

  • Employer sponsored medical, dental and vision with a variety of coverage options
  • Company provided and supplemental life insurance
  • Paid vacation and sick time
  • Paid company holidays, including a floating holiday that enable our employees to celebrate the holiday of their choosing
  • A Spirit day to encourage and allow our employees to more easily volunteer in their community
  • A 401K plan
  • Employee Assistance Program (EAP) at no cost - services include telephonic counseling sessions, consultation on legal and financial matters, emotional well-being, family and caregiving
  • A range of additional voluntary programs, such as spending accounts, student loan refinancing, accident insurance and more!

We are accepting applications for this role on an ongoing basis.

The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status.

Non-Compete will be required for certain positions and as allowed by law.

Our organization participates in E-Verify. Click here to learn about E-Verify.

Required skills

  • Live Broadcast
  • Project Management Experience
  • Pre-Sales
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