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Advertising Planner and Analyst

companyiHeart Media
locationNew York, NY, USA
PublishedPublished: 6/13/2024


Current employees and contingent workers click here to apply and search by the Job Posting Title.

The audio revolution is here - and iHeart is leading it! iHeartMedia, the number one audio company in America, reaches 90% of Americans every month -- a monthly audience that's twice the size of any other audio company - almost three times the size of the largest TV network - and almost 4 times the size of the largest ad-supported music streaming service. And we were just recognized as one of the Top Media Sales Organizations by The Myers Report!

In fact, iHeart has: More #1 rated markets than the next two largest radio companies combined;

  • We're the largest podcast publisher, with more monthly downloads than the second- and third-largest podcast publishers combined. Podcasting, the fastest-growing new media, today has more monthly users than streaming music services or Netflix;
  • iHeart is the home of many of the country's most popular and trusted on-air personalities and podcast influencers, who build important connections with hundreds of communities across America;
  • We create and produce some of the most popular and well-known branded live music events in America, including the iHeartRadio Music Festival, the iHeartRadio Music Awards, the iHeartCountry Festival, iHeartRadio Fiesta Latina and the iHeartRadio Jingle Ball Tour;
  • iHeartRadio is the #1 streaming radio digital service in America;
  • Our social media footprint is 7 times larger than the next largest audio service; and
  • We have the only complete audio ad technology stack in the industry for all forms of audio, from on demand to broadcast radio, digital streaming radio and podcasting, which bring data, targeting and attribution to all forms of audio at an unparalleled scale. As a result, we're able to combine our strong leadership position in audience reach, usage and ad tech with powerful tools and insights for our sales organizations to help them build success for their clients at a more efficient cost than any other option.

Because we reach almost every community in America, we're committed to providing a range of programming that reflects the diversity of the many communities we serve - and our company reflects that same kind of diversity. Our company values stress collaboration, curiosity, welcoming dissent, accepting mistakes in the pursuit of new ideas, and respect for everyone.

Only one company in America has the #1 position in everything audio: iHeartMedia!

If you're excited about this role but don't feel your experience aligns perfectly with the job description, we encourage you to apply anyway. At iHeartMedia we are dedicated to building a diverse, inclusive, and authentic workplace and are looking for teammates passionate about what we do!

What We Need:
Triton Digital, the global technology and services provider to the digital audio, podcast, and broadcast radio industries, is seeking an Advertising Planner and Analyst to join its advertising Team. You will be responsible for maximizing the potential of our inventory while nurturing and expanding relationships with our advertising partners. Your primary responsibilities will encompass managing all facets of podcast advertising: from sales pitches and client interaction to billing and performance monitoring.

What You'll Do:
Main responsibilities

  • Foster and enhance relationships with our existing client base.
  • Identify client/agency needs and craft compelling proposals to address opportunities.
  • Ensure ongoing client satisfaction through effective communication.
  • Proactively curate, bundle, and present our extensive podcast inventory to agencies and media centers.
  • Adhere to all sales procedures for programmatic advertising, including preparing orders, billing, creating deals, monitoring campaign performance, and submitting regular sales reports.

What You'll Need:

  • Experience in Advertising, Sales, or related field
  • Experience in podcast advertising, encompassing host reads or programmatic advertising.
  • Familiarity with ad server usage and trafficking ads.
  • Knowledge of office automation tools.
  • Strong communication skills and proficiency in English (both verbal and written).
  • Proficient client service and relationship-building skills.
  • Strong problem-solving skills.
  • Ability to effectively plan, organize, prioritize, and multitask in a fast-paced environment.
  • Ability and willingness to travel for work.

Relevant bonus points include:

  • Content curation skills.
  • Understanding of market dynamics, including demographics.

What You'll Bring:


Salary to be determined by multiple factors including but not limited to relevant experience, knowledge, skills, other job-related qualifications, and alignment with market data.

$52,000 - $65,000


Position Type:

Time Type:
Full time

Pay Type:


iHeartMedia's benefits offering is flexible and offers a variety of choices to meet the diverse needs of our changing workforce, including the following:

  • Employer sponsored medical, dental and vision with a variety of coverage options
  • Company provided and supplemental life insurance
  • Paid vacation and sick time
  • Paid company holidays, including a floating holiday that enable our employees to celebrate the holiday of their choosing
  • A Spirit day to encourage and allow our employees to more easily volunteer in their community
  • A 401K plan
  • Employee Assistance Program (EAP) at no cost - services include telephonic counseling sessions, consultation on legal and financial matters, emotional well-being, family and caregiving
  • A range of additional voluntary programs, such as spending accounts, student loan refinancing, accident insurance and more!

We are accepting applications for this role on an ongoing basis.

The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status.

Non-Compete will be required for certain positions and as allowed by law.

Our organization participates in E-Verify. Click here to learn about E-Verify.

Required skills

  • Live Broadcast
  • Office Automation
  • Sales Presentations
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